Careers At Borden Dairy
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Founded in 1857, Borden is a dairy processor operating 13 facilities in the Midwest, Southern and Southeastern regions of the United States. Borden is headquartered in Dallas, Texas and employs approximately 3,000 people.  The Company provides milk products to customers in the grocery, mass market, club, food service, hospitality, school and convenience store channels.


Communications Manager

Department: Human Resources
Location: Dallas, TX

SUMMARY
Founded in 1857, Borden is a heritage American brand with a high level of consumer awareness. With an entirely new executive team onboard, Borden is ushering in an era of rejuvenation as it looks to grow, innovate with new products and foster a People First culture. The company is seeking a Communications Manager who will play a critical role in both fostering employee engagement and building the brand externally among key media outlets.

The Communications Manager will lead initiatives for internal communications, public relations, community relations and executive communications. This person will be a skilled writer and oral communicator who can develop communication strategies that inspire, inform and captivate Borden employees and other key audiences.

The Communications Manager will deliver against brand strategy and ensure continuity in the company’s messaging by partnering with the Senior Director of Corporate Communications, the executive team (including the CEO and CHRO in particular), and agency partners.

RESPONSIBILITIES 

  •  Write for a variety of channels, including but not limited to: press releases, media pitches, memos, PowerPoint presentations, advertisements, the employee magazine, social media, intranet, emails, event collateral, video scripts and more.
  •  Lead the strategy and development of content for internal break room TVs, ensuring messaging is timely, relevant and localized.
  •  Maintain the company intranet, keeping content up-to-date, responding to inquiries, providing training materials and promoting engagement among users. The Communications Manager will also lead a project to revamp the intranet in 2020.
  •  Assist in managing PR agency and providing media relations support as it pertains to media kits, interviews, briefs, training and more.
  •  Help plan and execute company events, including the annual Borden Rally, Ring of Honor and Town Halls. The Communications Manager will develop strategic messaging and presentation content for these events, in addition to managing event logistics.

 

  •  Lead the implementation for a donation matching program and support other community relations/charitable giving initiatives, including the development of an annual giving report.  
  •  Provide support for the communication materials surrounding employment branding.
  •  Ensure communication materials are consistent with the master brand architecture and positioning.
  •  Stay up to date with the latest trends in communications, the CPG and dairy industries to keep Borden on the cutting edge of innovation with new story ideas and PR opportunities.
  •  Consistently demonstrate integrity, professional maturity, confidentiality, commitment and accountability.
  • Foster strong working relationships across the company, collaborating with the executive team, marketing, sales, communications and agency partners to ensure Communications supports business objectives and is on brand.
  • Seek internal alignment and approvals that meet/exceed deadlines.

REQUIREMENTS

  • 5-7 years of communications experience required.
  • AP Style knowledge required.
  • Prior experience with a CPG brand preferred.
  • Prior experience with intranet management and/or software implementations preferred.
  • Degree in communications, public relations, marketing or journalism strongly preferred.
  • Strong proficiency with Microsoft Office products required.
  • Proficiency with Photoshop and/or InDesign preferred.
  • Passion for communications, brand building and learning.
  • Excellent organization skills, reporting skills, presentation abilities, attention to detail and ability to effectively collaborate, communicate and influence others. Openness to feedback.
  • Proactive, customer-centric mindset.

 

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